logotype design

I consider logotype design is one of the most demanding and thought-provoking jobs in the design world. It requires an understanding of a very broad context (brand’s mission, target clients, product range and future plans) and an ability to turn it into a simple visual or typographical form. 

Here are some of the logos I designed in the years 2018-2022 – the ones presented below are strongly based on typography, simple but adequate lettering and use of white space.